Nivea Beauty Tour 2008 in Russia

In May and June 2008 Nivea Russia was touring the Russian Federation for the second time with a truck team. This time the beauty tour went out with a new trailer, the TSP, our Triple Slide-out Presentation truck, and of course again with the eye catching tractor in Colani design.

The one and a half month tour started in May in Moscow and leaded across the Urals and Siberia down to the Black Sea region and back to Saint Petersburg.

As in 2007 the products of Nivea Visage and Nivea Hair Care were the centre of attention. In four cabins the products were demonstrated on the basis of skin and hair tests to the customer and the customers were advised by trained personnel. Additionally, the costumers could find a sale of the product array in the show truck.