Home game for mm Promotion. The Loveparade found its route 2008 to Dortmund. mm Promotion was asked to build three different floats for this huge event and 17th of July 2008 all three floats took part in this 1,6 million people catching event. Two of the floats were built at the very end of the limit at length and width. The third one was the only one in the whole event where dancers were allowed to be on the second floor.

All floats were equipped with a professional light system as well as a mega sound systems with a performance level from up to 120db. 

Another highlight were the two tractors in the futuristic Colani design. The first was the 2004 model and the second the latest strike in those most innovative trucks: the 2008 model.

This kind of tractor in combination with the double floor trailer was also seen at the big events in Germany, the Christopher Street Days in Berlin, Cologne and Stuttgart. On the "Highway of Love" the double floor trailer was the only one of its kind within the whole parade.